The Importance Of Quality Marketing In Business!

Marketing is by far thee most important aspect of growing your business. When i was in cosmetology school one of my instructors said to me “ Alexis, what i like about you is you show up everyday, dressed and well groomed because in this business - You have to look like the money you are trying to make!”

I have carried that with me since then. But lets think about this for a second because in my experience it is true!

If you walk into a hair salon and you’ve never met any of the stylist but you know that you want highlights put in your hair and there are 2 stylist waiting at their chairs for a walk in like yourself. Which stylist are you going to go to? The the stylist that looks like they need some color correction themselves or the other stylist who has highlights just like you want them to look her ends are trimmed and her hairstyle is on point? Of course the one who has the highlights you want right?! RIGHT!

ALWAYS LOOK LIKE THE MONEY YOU ARE TRYING TO MAKE!

Here is an article from my favorite publisher about why the quality of your marketing is so important in business.